After creating a draft design of my magazine advert, I have decided to think of a different Idea because it doesn't look as effective as I hoped it would look. The reason for this is that I feel the design is too simplistic and although it does have a strong link to the music video, it doesn't present the primary theme of mental health as well as I would of liked it too. Also, I have realised that the target audience will not understand the poster unless they have seen the music video which could mean they get mixed up between the characters on the music video and the actual artist 'Gnarls Barkley' which is problematic.
My new idea involves a poster with the artist on one side and the fictional character 'The Joker' on the other. This implies the message that although people may look fine on the outside, it's impossible to know what's going on in their heads when they're alone and this concept is represented by 'The Joker'. I believe this will convey the mental health theme much more clearly which will appeal to my target audience better.
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